In Belgium everything is possible - this small country brimful of energy and creativity – it is more than just recognized for its laborious, courageous and competent workforce. In fact the Kingdom of Belgium is the country of surrealism.
« Le plat pays qui est le mien » sang Jacques Brel. This beautiful country is so flat that Eddy Merckx encourages you to discover it by bicycle starting at Liège with finish in Bastogne. Eddy Merckx heard so many times the words "Belgium is grey". Perhaps it is, because you do not know, just like he does, its exuberant carnivals, bright street festivals, its passionate operas. Belgium is full of humor, that is for sure. Its cartoons, transmitted from generation to generation, are causing quite a stir and are full of joy of living and laughter.
The Belgium is at the image of the famous Belgian painter René Magritte. You think it's night, but behind the darkness of the city, the sky is clear.
This is not a pipe, this is not an apple, it is not the great world champion cycling, this is not a Christmas ball .... It is Acube!
Acube: the packaging seems formal, until you discover what's inside, much like the artists that inspire Belgium ...
For Acube slogan "It's not a ball, it is Acube" do not worry, Eddy Merckx, creator of porcelain sugar chocolate is not the great champion of cycling, but a chief the talent of whom is known by all world leaders.